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Pragma Group Digital Marketing Case Study

Pragma is a an UAE based company, that have chosen Dubai for its headquarters to run the international operations in Europe and the Middle East. The group’s approach is consistently smart, maintaining integrity in all aspects, whilst working with international partners to test concepts in Dubai and the region, as well as expanding them to the international markets. Pragma Group’s experience spans, building a number of businesses from the ground up, creating a well-structured family of companies.

They own exclusive rights brands like Cavalli Cafe, cirque Le soils, Armani Cafe and more in Dubai, UAE.

The Problem

They were looking for a tech partner who could build and maintain their reputation online .


The Solution

  • We build several internal and external systems for the businesses.
  • We also built 5 websites for their various business.
  • Built an online and a local presence with SEO Social, video and display ads (Google Adwords, Facebook Ads)

The Results

Online to Store visits went up 10x we set up beacons to track conversions
Website targeted traffic grew 23x
Booking and enquire increased 37x

Very efficient and effective

I have worked with Dhawal and his team on several projects and i must say every time he has exceeded mine and my organisations expectations. He's been very efficient and effective in solving several of my web and IT related queries. He is a thorough professional who values the client's time, understands their limitations and works well to adapt his creative ideas to suit the client's needs, without jeopardising the essence of his ideas.

Aparna Pengat / Pragma Group, Dubai, UAE

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